online marketing / Social Media ManagerGlophics Web Design and Advertising Inc.

ONLINE MARKETING / SOCIAL MEDIA MANAGER
 
Oversees a company's interactions with the public through implementing content strategies on social media platforms. Their duties include analyzing engagement data, identifying trends in customer interactions and planning digital campaigns to build community online.
 
Job Description
• Using social media marketing tools to create and maintain the company's brand
• Working with marketing professionals to develop social media marketing campaigns
• Interacting with customers and other stakeholders via the company's social media accounts
• Analyzing the company's digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
• Researching social media trends and informing management of changes that are relevant to the company's marketing activities
• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign's performance against the KPIs
 
Skills and Qualifications:
• Social media: The ability to use social media to maintain or build a brand is necessary to be a Social Media Manager.
• Communication: Great verbal and written communication skills are essential for this occupation.
• Creativity: Crafting engaging content is an important skill for a Social Media Manager. These professionals must constantly align content with customer trends and market changes to interest and engage people.
• Research: Skills in learning social media trends, identifying new social media tools and finding real-time online conversations are necessary for this position.
• Time management: The skill of organizing tasks to meet deadlines is essential for this professional role. Social Media Managers work according to schedules and must meet marketing and business goals.
• Graduate of Marketing or any related course
• 1-2 Years work experience as a social media manager or online marketing
• Knowledgeable in SEO